It’s that time of year again! The McRib is back! The McRib is an interesting phenomena in the world of food….and marketing. The McRib has become something of a legend for its on-and-off appearances on McDonald’s menus. The fleeting nature of the sandwich has generated a cult-like following.
“The McDonald’s McRib is back, hitting restaurants nationwide today. The legendary boneless pork sandwich was supposed to return at the end of October, but was pushed back to help boost end-of-the-year sales.
Better late than never.
The limited-time product, famously molded to resemble a rack of ribs, is both a feat of modern engineering and shrewd marketing. It garners almost as much attention for its pseudo-meat shape as its impermanence on restaurant menus. How did the pork patty, barbeque-sauce-slathered concoction originate? And why is it always disappearing from menus? Read more: http://www.businessinsider.com/amazing-facts-about-the-mcdonalds-mcrib-2012-12?op=1#ixzz2IF2c98Uo “
So what does any of this have to do with your favorite competitive eater, Jamie “The Bear” McDonald? Well Jamie decided to see how long it would take to eat five of these cherrished sandwiches and of course, we filmed it. How long does it take for Jamie to eat all five? Watch below and find out! Enjoy the video and don’t forget to like it and to also subscribe to Jamie’s video’s by clicking here.